The luxurious and high-end shopping mall Central Embassy in Bangkok has created the #TheBIGHoliday artistic and inventive Christmas installation in collaboration with urbanist Danish architects and interior design company Bjarke Ingels Group and BIG Thailand partner Wei Heng Yang.
![BIG Central Embassy Decoration 2020](http://thesilomer.com/wp-content/uploads/2019/12/BIG-Central-Embassy-Decoration-2020-3-1024x657.jpg)
Celebrating the heightened moods of the festive shopping season of 2020 for Central Embassy’s loyal and visiting guests, the installations spread throughout 7 floors, linked by the World’s Longest Christmas Ribbon, in the form of 10 archetypes inviting all to play and experience architectural form at the scale of urban furniture: Boolean, Twist, Mound, Rotate, Nest, Elevate, Loop, Peel, Spiral & Stack, and revel the festive atmosphere of The Big Holiday, throughout the gleeful period stretching until the 5th of January 2020.
![BIG Central Embassy Decoration 2020](http://thesilomer.com/wp-content/uploads/2019/12/BIG-Central-Embassy-Decoration-2020-2-819x1024.jpg)
The eye-catching and playful art installation instills curiosity and interest for visitors to follow the ribbon to its final destination of gifts & feasts. With this ingenious display, Central Embassy transforms into a festive architectural park filled with spectacular lighting and decorations, enthralling everyone to relish the Christmas ambiance.
![BIG Central Embassy Decoration 2020](http://thesilomer.com/wp-content/uploads/2019/12/BIG-Central-Embassy-Decoration-2020-4-1024x683.jpg)
![BIG Central Embassy Decoration 2020](http://thesilomer.com/wp-content/uploads/2019/12/BIG-Central-Embassy-Decoration-2020-5-1024x768.jpg)
![BIG Central Embassy Decoration 2020](http://thesilomer.com/wp-content/uploads/2019/12/BIG-Central-Embassy-Decoration-2020-6-1024x1024.jpg)
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